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Forrester Continues To Use AI To Transform How Research And Advisory Insights Are Delivered To Clients

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced that Forrester AI (formerly Izola), its generative AI tool, is now certified for Microsoft Teams and available as an app in Microsoft Marketplace. The Forrester AI Teams app is free for current Forrester clients and provides a new channel for access to its proprietary research, data, and frameworks not available through any public AI models. As a result, Forrester's clients can make smarter, more informed, and data-driv.

Forrester Announces The Agenda For Its 2026 CX Events To Help Address The Challenges AI Can't Handle Alone

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the agenda for its global customer experience (CX) event series: CX Summit EMEA, being held in Amsterdam, June 8–10, 2026; CX Forum East, being held in New York City, June 16–17, 2026; and CX Forum West, being held in San Francisco, June 29–30, 2026. Today, CX, marketing, and digital business leaders are under mounting pressure to leverage AI to architect smarter end-to-end customer journeys, automate service, operation.

Forrester Announces The Agenda For Its 2026 CX Events To Help Address The Challenges AI Can't Handle Alone

LONDON--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the agenda for its global customer experience (CX) event series: CX Summit EMEA, being held in Amsterdam, June 8–10, 2026; CX Forum East, being held in New York City, June 16–17, 2026; and CX Forum West, being held in San Francisco, June 29–30, 2026. Today, CX, marketing, and digital business leaders are under mounting pressure to leverage AI to architect smarter end-to-end customer journeys, automate service, operationalize AI a.

Grammy-Nominated Rock Band The Fray To Headline Forrester's 2026 B2B Summit North America

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced that rock band The Fray will be this year's headline performer at Forrester's B2B Summit North America, taking place in Phoenix, April 26–29, 2026. This year's B2B Summit North America theme, “GTM Singularity,” will enable B2B marketing, sales, customer, and product leaders — through Forrester's research, frameworks, and guidance — to adapt to evolving buyer behaviors and modernize their go-to-market (GTM) approaches in.