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Independent studies show Purple Innovations® Essential and Restore mattresses, with GelFlex Grid® technology, show self-reported pain dropping by 63-68% and sleep quality and comfort significantly improving

Purple's GelFlex Grid® Mattresses Reduce Self-Reported Pain and Improves Sleep in Independent Studies by SleepScore Labs SALT LAKE CITY , Dec. 15, 2025 /PRNewswire/ -- Purple Innovation, Inc. ("Purple") (NASDAQ: PRPL), the inventor of the GelFlex Grid and a leader in sleep innovation, today announced results from two independent validation studies conducted by SleepScore Labs, Sleep.ai's research organization specializing in validated, real-world sleep measurement. The evaluation confirms that Purple mattresses meaningfully reduce self-reported pain-related sleep disruptions and improve multiple dimensions of objectively measured sleep.

Purple Innovation Reports Third Quarter 2025 Results

Purple Achieves Improved Net Loss and Positive Adjusted EBITDA, Advancing Its Profitability Turnaround Rejuvenate 2.0 Drives Continued Product and Brand Momentum Mattress Firm Rollout Remains on Track, Supporting Growth in Premium Segment LEHI, Utah , Nov. 4, 2025 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company whose mattresses promise to give you "less pain, better sleep," today announced results for the third quarter ended September 30, 2025. "Our third quarter results reflect the continued progress we're making in strengthening Purple's foundation and positioning the company for sustainable, profitable growth," said Rob DeMartini, CEO of Purple Innovation.

Purple Innovation Reports Second Quarter 2025 Results; Reaffirms 2025 Guidance

Net Loss Exceeded Expectations; Adjusted EBITDA Margin Improved 120 Basis Points versus Last Year Strong Rejuvenate 2.0 Demand More than Double the Rejuvenate 1.0 Launch in DTC Mattress Firm Rollout Progressing on Schedule  LEHI, Utah , July 29, 2025 /PRNewswire/ -- Purple Innovation, Inc. (NASDAQ: PRPL) ("Purple"), a comfort innovation company whose mattresses promise to give you "less pain, better sleep," today announced results for the second quarter ended June 30, 2025. "We are pleased with our second quarter performance, which reflects our disciplined execution and continued progress as we build a premium, sustainable, and profitable brand," said Rob DeMartini, CEO of Purple Innovation.